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Drive Media Campaign Performance with Register now for this informative live webinar Knowing what data to use and how to leverage that data is critical to improving the effectiveness of your online media campaigns. In addition to helping you better understand your prospects and customers, data and analytics can help you determine campaign goals and ensure consistency across your marketing efforts. Join Suresh Vittal, Senior Analyst at Forrester Research and Ted Shergalis, Founder and GM of Media at [x+1], as they discuss the immediate challenges marketers face today in the online media environment and how to overcome them. Additionally, you’ll learn the 5 steps to utilizing data and analytics in order to drive the performance of your media campaigns. Register for this webinar and come away with an actionable understanding of:
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Live Webinar Thursday, January 31, 2008 2:00 PM ET | 11:00 AM PT Moderator:  Ray Schultz Editorial Director Marketing Media Group Penton Media Speakers:  Suresh Vittal Senior Analyst Forrester Speaker Bio  Ted Shergalis Founder/GM of media+1 [x+1] Speaker Bio
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| Copyright 2008, Penton Media. All rights reserved. | |||||
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| A panel of professionals answers your questions. Submit your questions. | ||||
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Michael McKelvie Gift Cards and Reward Cards   |
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Bob Bell Tie-in Partnerships  |
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Dave Hunt Rebates  |
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Bruce Hollander Sweepstakes  |
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Joel Parent Interactive  |
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Become an Expert More Info |
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