products

Instant Gratification

Sometimes smaller is better. Canon Special Markets, Lake Success, NY, this fall unveiled the PowerShot S230 Digital ELPH, a digital camera that's the size of a pack of playing cards and weighs just 6.4 ounces. Users can take digital stills and movie clips with full audio (they can also play back the footage they just took). Accessories are also available, such as the CP-100 Card Photo printer, which produces photos of print shop quality. The S230 starts at $339 (and costs $508 with the CP-100 printer). For a limited time, Canon is offering the S230 as a gift set with products from high-end leather goods manufacturer Coach. For more information, call 516-328-4800 or e-mail specialmarkets@cusa.com.

All Fired Up

Zippo, Bradford, PA, is no stranger to the incentive game, having offered promotional products since 1935. This fall, however, the company renewed its dedication to the market with a new imprinting facility and a new product lineup, led by the Zippo Multi-Purpose Lighter (MPL). The Zippo MPL is a refillable, brass butane lighter that comes in black and silver finishes with an extra-long adjustable butane flame. It's just the ticket for lighting those fireplaces during the holidays. Minimum order size starts at 50, with pricing starting at $13.75 per unit. Discounts are available for larger orders (for example, a 5,000-unit order starts at $12.54 per lighter). Turnaround time is eight to 10 working days. Zippo will be adding 54 other new products to its catalog, including manicure sets, pill boxes, money clips, flasks, and tape measures. For more information, call 800-254-4481 or visit zippo.com.

Sit Up and Beg

Who knew premiums could be educational too? Children's products manufacturer Scientific Explorer, Seattle, offers marketers a way to get customers or employees to spend time with their families, as well as the products. Users can blast off with The Meteor Rocket, powered by baking soda and vinegar, or get closer to their pets, as with the Fun with Your Dog and Fun With Your Cat kits, which offers activities such as making catnip toys or baking dog treats. Minimum order starts at $1,000, with units starting at $10 apiece. Turnaround takes one to two weeks. For more information, call 800-900-1182 or check out scientificexplorer.com.

Joy Sticks and Flicks

For those who enjoy a more sedentary lifestyle, Blockbuster Inc., Dallas, is offering incentive rental cards including a Movie Card and an Entertainment Card that is good for both movie and video game rentals. Minimum order starts at 25 cards, with prices starting at $4 for the Movie Card and $5 for the Entertainment Card. Turnaround time is 48 hours. For more information, call 800-910-2273 or check out blockbuster.com/incentives.

Wee Wear

This must be a West Coast thing. Beach bunnies and outdoor types won't have to be worried about getting caught in the sun without protection anymore. The Zebug is a tiny container that can be filled with sunscreen, lip balm, or any kind of skin care product and attached to anything from watch bands to sunglasses to bicycles to even bikini straps. Company logos can be applied to the lids. Minimum order starts at 1,000 (and each container filled with SPF 30 sunscreen). Starting price for 1,000 units is $1.50 each (pricing can drop to 50 cents each for larger orders). Turnaround time is four to six weeks for logo and pre-filling; turnaround time for an empty container is two to four weeks. For more information, call 818-681-8736 or check out zebug.com.