Promo Sourcebook

P&I Postscripts 

Sam Goody 'Boycotters' Get Gift Cards 

Company Offers Time in a Mug 

Text Messages Add Up to Gift Certificates 

Vesdia Bolsters Coalition Loyalty Programs 

P&I Postscripts 

Dealers Clear Out 04 Models With Incentives 

Dunkin' Donuts Offers Rechargeable Card 

Simon Property Group Hit With Another Lawsuit 

Arby's Recalls Oven Mitt Premiums 

Citi Offers 'ThankYou' Program to Shoppers 

P&I Postscripts 

Kraft and Masterfoods Agree to Modify Children's Ads 

Running a Successful Recognition Program 

Broadway Makes Giving Easy with Gift Cards 

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