Premium Incentives & Gift Cards
RESEARCH FOCUS: Premiums & Incentives
RESEARCH FOCUS: Premiums and Incentives
The dollar still reigns as the No. 1 most popular type of consumer and employee incentive, according to PROMO's second annual Premium & Incentives Study....
Yuletide Lattes
Call it holiday. Call it Christmas. But there will be a certain festivity at Starbucks this season. The firm is handing out 500,000 Cheer Pass cards,...
Yahoo, Starbucks Align For Personals Incentive
Starbucks and Yahoo Personals are enticing consumers with a sweet treat, dangling an offer for a $10 Starbucks card to consumers who subscribe to the online dating service....
Corporate Incentive Budgets Mostly Flat for 2006: Study
(Corporate Meetings & Incentives)—Less than a third of the respondents to our annual incentive trends survey say that 2006 budgets for group travel incentives will increase over 2005....
SITE Study Explores Forces Shaping the Incentive Industry
(Corporate Meetings & Incentives)—In an industry first, the SITE Foundation has taken an in-depth look at market forces, both within companies and globally, that have...
The Real Problem with Rebates
Rebate programs don't need new legislation; they need tougher enforcement of current laws, and better education for marketers and retailers, industry experts say. ...
Blockbuster Launches Online Gift Voucher
Blockbuster is out with two new products—an online gift voucher and a movie and meal card—designed to boost the company's popular gift card products....
Gap, Nike Golf, Others Ink New Deals: The ASI Show
Gap Inc. Business Direct has signed a deal with wholesale distributor Staton Corporate & Casual to carry Gap and Old Navy-branded corporate apparel....
Auto Incentives Slip in 2005
Last year automakers spent $1.2 billion less on incentives than they did in 2004, according to Edmunds.com, an online resource for automotive information. Analysts said the decline is due to lower priced cars resulting in less incentive spending by automakers....
ASI Honors Distributor Choice Winners
The Advertising Specialty Institute honored the winners of the 2006 Counselor Distributor Choice Awards last week at Hard Rock Live at Universal Studios CityWalk, as a part of the ASI Show held in Orlando....
Growing the Distribution Business
There is a slight shift in the wind: many promotional products distributors no longer want to focus solely on the niche of selling promotional products, but want to expand their businesses by offering additional services to clients....
Virgin Atlantic Rolls Out Space Miles
Virgin Atlantic is giving its frequent flyer members an out of this world experience, offering the chance to redeem miles for a trip to outer space....
U.K. Gift Card Maker Adds Research Service
U.K. gift card supplier Giftex, Inc. has launched a research service for European marketers eager to catch up to the popularity of gift cards in the U.S....
P&I Postscripts
BURGER KING CORP.: has teamed up with the National Football League and the U.S. Figure Skating Association for...THE ASI SHOW: has created an advisory board made up of...GIFTCERTIFICATES.COM: Seattle, added 13 retailers to its......
