Colloquy Group Signs International Partners

Loyalty marketing consultancy Frequency Marketing, Inc. has formed The Colloquy Network with five agency members, to extend its Colloquy Group research and consulting arm.

Cincinnati-based Colloquy certifies member consultants in its own methodology. The network's first five members are MJA Associates in the U.K.; Achievement Awards Group in South Africa; GomezLee Marketing in the Dominican Republic; Loyalty Marketing in Venezuela; and Loyalty Solutions Ltd. in Nigeria.

"The Colloquy Network is the first professional association of loyalty marketing professionals that allows companies from around the globe to incorporate Colloquy's tools and resources into their product and service offerings in order to grow their business and increase the value proposition they offer to their customers," said Colloquy's head of international development Bill Hanifin in a statement.