Trimspa Sweeps Boasts $1 Million Prize Pool

Weight-loss supplement Trimspa gets a six-month Million Dollar Makeover Challenge dangling a $1 million prize pool, including three Dodge Vipers.

Anna Nicole touts sweeps

Trimspa spokesperson Anna Nicole Smith stars in a TV spot supporting the contest, which begins this week.

Entrants submit "before" and "after" photos of themselves using Trimspa X32. Judges choose 16 finalists in each of four categories (men 18-31, men 32+, women 18-31, women 32+). Photos of the top four scorers in each segment are posted at Trimspa.com for consumers to vote for their favorite.

The two top vote getters in each category travel to Trimspa's finalist competition (interviews, a photo shoot and a screen test) at the Seminole Hard Rock Hotel and Casino in Hollywood, FL. Judges will name one male and one female grand-prize winner; each gets a Dodge Viper and $100,000. The six runners up each get $32,000.

The third Dodge Viper goes to the contestant with the "most inspiring" essay about Trimspa's impact on his or her life.

Entrants submit "before" photos by March 1, "after" photos by May 9. Goen Technologies, Cedar Knolls, NJ, markets Trimspa.

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