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A FEDERAL JUDGE: has awarded Robert Kramer, the owner of an Internet services company, more than $1 billion in a spam lawsuit. Kramer filed suit against 300 spammers after his servers received up to 10 million spam e-mails a day in 2000. AMP Dollar Savings, Inc. of Mesa, AZ, was order to pay $720 million; Cash Link Systems Inc. of Miami was ordered to pay $360 million and TEI Marketing Group was ordered to pay $140,000. Kramers' company provides e-mail service to some 5,000 subscribers in eastern Iowa, according to news reports.

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NESTLÉ: has signed a licensing deal with PRO Entertainment, an Argentine sports licensing company, to launch a chain of ice cream parlors in Buenos Aires.

URBAN OUTFITTERS: is exclusively selling Coca-Cola vintage glassware with the logos of Sprite, Fresca and TAB. The glasses sell for $8 a piece. It is also selling a new line of vintage T-shirts with logos like "Mellow Yellow," "TAB" and "Coke is it." The tees, debuting in January, will sell for $28 each.

GAP: San Francisco, hired Crispin Porter + Bogusky, Miami, to handle marketing for its men's business in the U.S. Crispin Porter will handle non-traditional marketing as well as TV and print advertising. Laird+Partners, New York, keeps work for Gap women's, Gap men's international, GapBody and babyGap.

TACO BELL: Irvine, CA, has begun accepting credit and debit cards for payment at its 1,300 company-owned restaurants and many of its 4,000 franchised units.


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November 2008

COMMUNITY Thoughts and opinions from PROMO editors & columnists.

Blog: Magilla Marketing

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