Promo Sourcebook

Spears and Skechers Settle Lawsuits

Skechers USA has settled mutual breach of contract lawsuits with Britney Spears, Sketchers said yesterday.

Details of the settlement were not revealed.

In December 2002, Spears filed a $1.5 million lawsuit against the Manhattan Beach, CA-based company, claiming that the company used her image to promote its own 4 Wheelers By Skechers instead of the Britney Spears 4 Wheelers as was agreed upon in a three-year licensing pact (Jan. 8 Xtra).

The lawsuit also claimed that Skechers was slow at finding an outside manufacturer to produce the skates and that the company used her likeness before the Britney 4 Wheelers were available. Sales were low and Spears did not receive bonus royalties, the suit claimed. Spears also contended that Skechers dropped out of a concert sponsorship, part of the three-year deal signed in January 2002.

In March, Skechers filed a suit against Spears and her companies Britney Brands, Inc. and Britney Touring, Inc., alleging that the singer was at fault for not following the contract. The suit said that she did not approve designs and manufacturers for her clothing and accessory line, which caused the company to miss the fall season. Skechers sought damages in excess of $10 million.

The settlements were approved last week by a federal judge in Los Angeles.


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Spears and Skechers Settle Lawsuits
Promo Sourcebook

Spears and Skechers Settle Lawsuits

Skechers USA has settled mutual breach of contract lawsuits with Britney Spears, Sketchers said yesterday.

Details of the settlement were not revealed.

In December 2002, Spears filed a $1.5 million lawsuit against the Manhattan Beach, CA-based company, claiming that the company used her image to promote its own 4 Wheelers By Skechers instead of the Britney Spears 4 Wheelers as was agreed upon in a three-year licensing pact (Jan. 8 Xtra).

The lawsuit also claimed that Skechers was slow at finding an outside manufacturer to produce the skates and that the company used her likeness before the Britney 4 Wheelers were available. Sales were low and Spears did not receive bonus royalties, the suit claimed. Spears also contended that Skechers dropped out of a concert sponsorship, part of the three-year deal signed in January 2002.

In March, Skechers filed a suit against Spears and her companies Britney Brands, Inc. and Britney Touring, Inc., alleging that the singer was at fault for not following the contract. The suit said that she did not approve designs and manufacturers for her clothing and accessory line, which caused the company to miss the fall season. Skechers sought damages in excess of $10 million.

The settlements were approved last week by a federal judge in Los Angeles.


Acceptable Use Policy
blog comments powered by Disqus

Special Report on Email

Get the E-mail Credit You Deserve


Executive summary:
How important is it that your e-mail campaigns get white listed? Well, look at it this way: How important is it that your messages get delivered?
Download the full report

Sponsored By:

Featured Webinar

Know your Customer - Grow your Business with Targeted Email Marketing


In an industry littered with competition and product variation, promotional suppliers, event marketers, agencies, and other promotional vendors need to re-evaluate the ways in which they collect data and communicate with potential customers. No longer are recipients tolerating irrelevant marketing materials, via email or any other medium. Sending relevant, targeted offers that they WANT to receive is essential in order to acquire new customers and grow your business.
Learn more now...

RESOURCES: Helping You Find Solutions

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