Pizza Hut Searches for Spokesperson Via Video Contest
Pizza Hut is giving customers a new way to earn some cash and build brand loyalty—through a video contest. ...
Microsoft Rolls Out Xbox Rewards Program
Microsoft is rewarding diehard Xbox fans with free points and arcade games just for playing an online game....
Starbucks Shows Varieties of Beverages with T-Shirts
Fans of Starbucks can soon wear their favorite drinks to express their individuality and fondness for the brand....
Netflix Pushes Academy Awards with Viral Video Promotion
Netflix Inc. is out with a campaign tied to the 79th Academy Awards telecast that lets fans create themed videos for a chance to win a membership to the online DVD rental service....
Domino's Web Site Offers Music Downloads
Domino's is out with a new look to its Web site and free music downloads to back its new Cheesy Garlic Bread Pizza product....
Gillette’s Venus Brand to Auction Mariah Carey’s “Legs”
Venus, the female shaving brand, is set to auction off a pair of Mariah Carey look-alike legs....
Pontiac Launches “Underground” Fan Site
Pontiac is hosting a broad range of car enthusiasts with a new social-networking site....
Pizza Hut Expands Super Bowl Promo Via Mobile Promo
Pizza Hut is building off its Super Bowl campaign with an interactive promotion that uses hidden text codes offering a chance to win a host of prizes....
Pizza Hut Puts Hidden Codes on Super Sunday Ads
Just in time for the Big Game, Pizza Hut is relaunching its Cheesy Bites Pizza with a text messaging promotion offering a chance to win a new car, among other prizes....
Ikea Hops into Bed-making Contest
Did you make your bed this morning? That could be worth $5,000....
Visa, NFL Kick Off Cell Phone Game
Visa USA has teenaged football fans playing a different kind of game this week....
Sprint Ties with 24 Via Mobile Content
Sprint Nextel is giving fans of the show 24 a new way to experience the series via games, show-related quizzes and downloads....
KFC Launches Ties Snacker Freebie to American Idol Premiere
KFC is reviving its Snacker promotion with a new TV twist....
Sesame Workshop Launches Apple Program with Hannaford
Sesame Workshop and Hannaford Supermarkets are hoping to give kids a little encouragement to eat apples with the help from Grover and friends....
P&G Debuts Site for Women
Procter & Gamble yesterday made its entrance into the world of consumer-generated digital content with the debut of a new Web site for women....
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