Rewards Network Names New CMO

Loyalty marketer Rewards Network Inc. has named Bruce W. Mainzer as chief marketing officer.

Mainzer most recently worked as senior vice president of marketing for Carey International, a chauffeured services company. Prior to that, he worked as senior vice president of marketing for TravelClick, a digital media and data solutions provider to the travel industry. Before that, Mainzer worked as vice president of marketing for Hyatt Hotel Corp.

RewardsNetwork provides loyalty and rewards programs for restaurants and hotels via its registered credit card platform. The company offers incentives for its branded program, airline frequent flyer dining programs, club memberships and other affinity organizations.

The company launched in 1984. It has more than 3 million members in its network