Postscripts 

SMOOTHIE KING FRANCHISES, INC.: is distributing free coffee smoothies to customers on Sept. 18 to promote its new blends...

Motorola, Sprint Team on Gas Giveaway 

Mobile phone maker Motorola and wireless carrier Nextel are offering to give new customers the fuel to travel and the phones they need to call home once they get there...

Subway Program Offers Money for Schools 

Subway is giving customers a new reason to visit its restaurants: school rewards. The chain has teamed up with SchoolPax, a school fund-raising program, which lets diners earn cash back rewards for the school of their choice every time they eat at a participating restaurant and use their registered Subway Card ...

Loyalty Programs Cut Across All Businesses: DMA Report 

A recent survey from the Direct Marketing Association and Colloquy indicates the majority of people in various industries maintain some form of loyalty programs....

Coupons Inc. Explores Technology for Incentives: COO 

Coupons Inc. is ramping up its efforts in the interactive coupon promotions business with a new chief operating officer and larger plans to use technology to reach consumers with coupon offers...

Postscripts: September 3 

GIFTCERTIFICATES.COM: an e-commerce provider of gift products for consumer and corporate markets has appointed Gary Krow as CEO...

Marcelita Launches Corporate Gift Program 

When it comes to corporate gifts, there’s nothing better than cookies as a reward or thank you. Enter Marcelita’s Cookies, a family business that makes and distributes Hispanic gourmet cookies...

Postscripts 

MCDONALD’S: is tying in to the popular “Star Wars” franchise as part of its latest Happy Meal toy premium promotion running through Sept. 11...

JCPenney Targets Shoppers with Rewards Program 

JCPenney Co. is giving frequent shoppers even more reasons to visit...

The Athlete’s Foot Drives Store Visits with Backpack Offer 

The Athlete’s Foot is running a gift-with-purchase promotion timed for back-to-school to drive in-store visits...

Citi Cards, Green Dot Create Prepaid Cards 

Citi Cards and Green Dot Corp. have struck a deal to create Citi-issued gift cards and reloadable prepaid debit cards...

Hyatt Offers Triple Reward Deal for Fall Vacations 

Hyatt is encouraging consumers who may have foregone summer travel plans to plot a fall getaway to Hyatt Resorts property with a triple play of perks...

National Car Rental Reruns ‘One-Two-Free’ Deal 

National Car Rental is reprising a promotion aimed at frequent airport travelers that provides a free rental day as a reward....

Applebee’s, Chick-fil-A Back Big Idea DVD Release 

Big-name restaurant marketers are rolling out a host of promotions to support the latest Veggie Tales DVD release...

American Eagle Outfitters Trades T-Shirts for Jean Try-Outs 

American Eagle Outfitters is driving store visits with an offer for a T-shirt to customers who try on a pair of AE jeans...

Simon Malls Rolls Out Olympic-Themed Gift Cards 

Simon Property Group is out with an interactive gift card designed to bring a piece of Olympic fever to shoppers...

Expedia Offers Hotel Rates Cuts, Gas Cards for Travelers 

Expedia is offering deep discounts of up to 50% on hotel reservations and prepaid gas cards to encourage travelers to make summer vacation plans...

More Consumers Clipping Digital Coupons: Survey 

The number of consumers online clipping coupons has jumped to 36 million this year—representing an increase of 10 million since 2005, according to a survey by Simmons/Experian Research...

Saputo Teams with Crayola for Gift with Purchase 

Saputo’s is running a gift with purchase promotion tied to the back-to-school period with Crayola for its Frigo Cheese Heads product...

Customer Retention. Acquisition Top Motivators in Retail Loyalty: Study 

Customer Retention. Acquisition Top Motivators in Retail Loyalty: Study When it comes to maintaining customer loyalty, retailers need to beef up customer retention and acquisition strategies, according to a new report ...

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