Golf Score Drives Special Wachovia Savings Rate
Wachovia customers can thank golfer Anthony Kim and his record 16 under par score in the recent Wachovia Tournament for a short-term interest rate boost in special savings accounts...
Postscripts: May 14
MCDONALD’S: has rolled out its latest Happy Meal premium toys this time tied to Warner Bros. Pictures' and Village Roadshow Pictures' live action film, “Speed Racer.” The collection includes ...
Kraft Singles Celebrates Mother’s Day with Samples, Gift Coupons
Still looking for a Mother’s Day gift? Kraft has an option: grilled cheese sandwiches....
Delta Starts Rewards Program for Fidelity Investors
Delta Air Lines and Fidelity Investments are launching a new mileage rewards program for investors opening new, non-retirement brokerage accounts with Fidelity...
Retailers Go After Economic Stimulus Rebate Dollars
Retailers want a big chunk of the economic stimulus rebate checks that began mailing this week, and they are offering lucrative incentives to bring people into stores...
Best Western Lures Harley Riders with Rewards
Best Western International is finding loyal guests in a whole new audience under a partnership with Harley-Davidson Inc.: motorcycle enthusiasts...
California Pizza Kitchen Rolls Out Thank You Program
California Pizza Kitchen, Inc. is thanking customers for their patronage with a new program that offers giveaways ranging from meal discounts to cash prizes...
American Express Creates Cardmember Travel Site
American Express has launched a Web site intended as a community where cardmembers can share their travel experiences...
Barilla Teams Up with Scholastic for Book Offer
Barilla has partnered with children’s book publisher Scholastic for a free book with the purchase of Piccolini pasta, a new product just for kids...
Postscripts
UNO CHICAGO GRILL: is offering special incentives in its restaurants tied to Mother’s Day. Participating locations will distribute holiday coloring cards and crayons ...
Correction
In the April 16 issue of Promo P&I’s article “Promotional Product Sales Hit Record at $19.8 Billion...
Coalition Asks BK to Pull Toy Premiums
Burger King and Paramount are under fire for a Kids Meal promotion tied to the upcoming launch of the movie “Iron Man.”...
McDonald’s Gets Musical with ‘American Idol’ Premiums
McDonald’s Corp. is tying its latest Happy Meal premiums to “American Idol,” which includes a sweepstakes for a chance to win tickets to the hit show...
Promotional Products Sales Hits Record at $19.6 Billion
Sales of promotional products rose 5.4% to from $18.6 billion in 2006 to $19.6 billion in 2007, a new record, according to The Advertising Specialty Institute (ASI)....
IdeaEdge to Develop Social Network Gift Card
IdeaEdge, Inc., a developer of prepaid gift card programs, is expanding its offerings using social networks to encourage groups of people to contribute to one gift card....
U.S. Bank, Anheuser-Busch, Team Up for Rewards Card
U.S. Bank is partnering with Anheuser-Busch to rollout the Budweiser Rewards Visa Platinum Card, which gives cardholders the chance to earn points toward gift cards good for branded merchandise...
Baseball Fans Score Deal at Detroit Marriott Hotels
Detroit Tigers fans and out-of-state visitors rooting for their home teams at Comerica Park can strike good deals by staying at downtown Detroit Marriott hotels....
Postscripts
BORDERS: has launched its latest “Dream Rewards” contest with Disney Publishing Worldwide. ...
Sprint Gears Up NASCAR Tix Giveaway
Sprint is running a major customer appreciation campaign, offering more than 30,000 free tickets to NASCAR events around a Sprint-sponsored race on May 15-17....
Land O Lakes to End Rewards Program
Land O Lakes is ending its Real Rewards program after less than a year. The company said it plans to shift gears after launching the test program, which offers prizes based on purchases of Land O Lakes products. The program, which launched last July, runs through mid June. ...
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