Papa John’s Pushes ‘Dark Knight’ with Pizza

It’s a scene that will probably be repeated in millions of American homes during the holiday season: families huddled around the TV to watch the newly released “The Dark Knight” DVD while chowing down on pizza.

So Papa John’s is teaming up with Warner Bros, Home Entertainment and DC Comics to offer an instantly redeemable $3 coupon when you buy any pizza from Papa John’s online. And this week, Papa John’s is sweetening the deal with an offer of two large single-topping pizzas for $10 each.

Papa John’s is also pushing a limited edition “Dark Knight” Papa John’s Gift Card in increments from $5 to $100, which can be redeemed in restaurants, over the phone or online. Information about the gift cards is accessible at http://www.papajohns.com/papacard.

Exclusive content and trailers from “The Dark Knight” are also available online at www.papajohns.com. Papa John’s also has an on-package offer on DVDs sold in national retail chains, including Target and Best Buy, with customers receiving a free order Chocolate Pastry Delights when they order a large pizza with three or more toppings.