Postscripts

FRIENDLY’S ICE CREAM CORP.: has once again launched its annual Valentine’s Day fund-raiser for Easter Seals to benefit children and adults with disabilities. Through Feb. 14, people who make a $1 donation to Easter Seals will receive a Kids’ Valentine’s Day card redeemable for five free Kid ice cream cones. In-store signage supports the incentive. The company raised nearly $1.2 million last year for the cause, which it has supported since 1981.

DELTA AIR LINES: has added Chateaux & Hotels Collection to its SkyMiles loyalty program. Under it, members earn 500 miles for each visit booked through http://www.chateauxhotels.com/delta. The chain, which operates in France, Belgium, Italy and Spain, plans to add 20 Italian and Spanish establishments to the company. To kick off the partnership, the company and Delta are offering members 1,000 for every booking through April 9. Online marketing supports the offer.

COINSTAR E-PAYMENT SERVICES LIMITED: a subsidiary of Coinstar, Inc. has rolled out its gift card coin program in 730 Clinton Cards locations. The greeting card retailer will offer shoppers a wide assortment of gift cards to department stores, clothing, book, music, sporting and electronic brands. Clinton Cards sells greeting cards, plush merchandise and other items in the U.K.

THE NATIONAL TELECOMMUNICATIONS AND INFORMATION ADMINISTRATION: is offering $40 coupons people can use toward the cost of a converter box to enable their analog TV to work when broadcasters switch to digital TV in 2009. Viewers who use "rabbit ears" or a rooftop antenna for free, over-the-air TV must buy a digital-to-analog converter for their TV to work after Feb. 19, 2009. People can request up to two coupons worth $40 each toward the purchase of converter boxes by calling 1-888-388-2009 or visiting http://www.ntia.doc.gov/dtvcoupon. Coupons will be offered on a first come, first served basis. The converters, which are expected to cost between $50 and $70, will be available early this year at stores and online retailers that sell televisions and electronics.