P&I Product Showcase

Available in all Sizes In this economic climate, it will come as no surprise that spending on promotional products took a nosedive during the first quarter of 2009.

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A 17.9% drop equated to a decrease of $700 million in sales, according to the Advertising Specialty Institute. In 2008, overall sales reached $19.8 billion, up 1.2% over 2007.

The industry is hanging tough, though, actively selling the products as a way to drive new business. Here's a look at the range and variety of products available.

Seed Packets

Price: $.10 - $.25 per piece (customized)

Uses: Game pieces, direct mail inserts, coupon packets, bottle hangers, in packaging

The Page Seed Company www.pageseed.com

SPRI Xpress 10 Fitness System

Price: $59.99

Uses: Wellness programs

Rymax Marketing Services Inc. www.rymaxinc.com

Fighter Pilot for a Day

Fighter Pilot for Day

Price: $1,425

Uses: Sales incentive, service award, sweepstakes prize, loyalty programs, employee recognition

Excitations www.excitations.com

Mug Box

Price: $12/250

Uses: Thank you, Christmas gifts, sales incentives

The Chestwww.chestinc.com

Icons of the American Marketplace

Icons of American Marketplace

Price: $100

Uses: Corporate gifts and mail-in-rebate offer

Random House www.RandomHouse.com

Rossignol Jackets

Price: $200

Uses: Client gifts, sales team incentives

Broder Bros. www.broderbros.com

Bulova BVA-Series 505 Collection

Bulova Watch

Price: $575 (retail)

Uses: Sales/employee incentives, business gifts, service awards, loyalty programs, special events

Bulovawww.Bulova.com


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Interactive
Kim Collins, Realtime Media Inc.
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Andrew Mitchell, Loyalty Brandmovers
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Bruce Hollander, Don Jagoda Associates, Inc

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