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Disney Backs Cinderella DVD with $150 Million Push 

Oct 4, 2005

McDonald's Rolls Out New Monopoly Sweeps With $200 Million In Prizes 

Oct 4, 2005, By Amy Johannes

Court TV Makes Psychic Connection with Viewers Via Stunt, Sweeps 

Oct 4, 2005, By Amy Johannes

StriVectin-SD Sweeps Drives Traffic In-store, Online 

Sep 28, 2005

McDonald's Boosts Employees Via Ad, Contest 

Sep 27, 2005, By Amy Johannes

Gillette Dangles $1 Million for Pick of NASCAR Top Finishers 

Sep 22, 2005, By Patricia Odell

Journeys, Cingular Wireless Team for In-Store Promo, Sweeps 

Sep 22, 2005, By Amy Johannes

Bluefly Names Matson CMO 

Sep 22, 2005

Schick to Sponsor Spike TV Reality Series 

Sep 21, 2005

4Kids TV Partners With Chuck E. Cheese For Promo 

Sep 21, 2005, By Amy Johannes

Strawberry Shortcake Brand Sweetens Malls Via Tour, Sweeps 

Sep 21, 2005

Photo of Survivor Placement May Win Five Pontiacs 

Sep 20, 2005, By Patricia Odell

Yahoo, mtvU Team for New Reality Series, Contest 

Sep 20, 2005, By Amy Johannes

Starz Entertainment Boosts Incredibles via Sweeps 

Sep 20, 2005, By Amy Johannes

Twentieth Television Puts $8 Million Toward Bernie Mac Promo 

Sep 15, 2005, By Amy Johannes

Lexus Offers McCartney "Experience" Via Sweeps 

Sep 15, 2005

CBS Drives Tune-In With 43 MM Valpak Mailings, Sweeps 

Sep 14, 2005

Court TV Boosts Parco P.I. Series Via Guerilla, Ad Campaign 

Sep 14, 2005, By Amy Johannes

Ricola Rewards Good Samaritans 

Sep 14, 2005

Timex Seeks Faces for Print Ads 

Sep 14, 2005

Diet Pepsi Dangles Lifetime Super Bowl Tickets 

Sep 14, 2005

Dairy Queen Garners 553,000 in First Online Fan Club 

Sep 14, 2005, By Amy Johannes

TV Guide Counts Down New Look Via Sweeps 

Sep 13, 2005, By Amy Johannes

MasterCard Sweeps Gives Tailgaters Priceless Experience  

Sep 8, 2005

CBS Places Chevy Impala Logos in Primetime Line-Up 

Sep 7, 2005

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