Ditech.com Leverages NASCAR Sponsorship With Sweepstakes 

Apr 13, 2005

Dairy Marketers Piggyback Bake-Off 

Apr 13, 2005

Taco Bell's $1 Million Pesos Promo Touts Mountain Dew Drink 

Apr 12, 2005, By Patricia Odell

House of Blues, McDonald's Big Mac Team Up for Sweepstakes 

Apr 12, 2005, By Amy Johannes

Apprentice To Feature AE Clothing With A Twist 

Apr 7, 2005, By Amy Johannes

Big Name Brands Partner For Video Game Tour 

Apr 7, 2005, By Amy Johannes

Bank of America Plans Major Activation of MLB Sponsorships 

Apr 7, 2005, By Tim Parry

Loews Cineplex Boost Buzz With Sahara Sweeps 

Apr 7, 2005

Nextel Launches First of Three NASCAR Sweeps 

Apr 5, 2005, By Tim Parry

All in the Game 

Apr 1, 2005, Tim Parry

Despite increased sophistication in the delivery, execution and fulfillment of promotional games, contests and sweeps in 2004, marketers ranked this tactic...

Force Remains Strong with Star Wars Partners 

Mar 30, 2005, By Amy Johannes

Dairy Queen Celebrates Blizzard Birthday With Fan Club, Sweeps 

Mar 30, 2005, By Amy Johannes

Hilton Hotels Touts New Clock, Sweeps 

Mar 30, 2005, By Amy Johannes

Pepsi Baseball Tie-In Dangles Opening Day Tickets for Life 

Mar 29, 2005

A&E Touts Knievel via Online Game 

Mar 29, 2005, By Betsy Spethmann

Maserati Offering High-End Sweeps 

Mar 24, 2005, By Tim Parry

Cadbury Adams Sweetens Tones with Sweeps 

Mar 24, 2005, By Amy Johannes

Chrysler Group Targets Creative Minds 

Mar 24, 2005, By Tim Parry

Daily News Attempts a Make Good with $1 Million Drawing 

Mar 23, 2005, By Patricia Odell

Arby's Campaign Shows Fast Food Difference 

Mar 23, 2005, By Amy Johannes

NBC Builds Online Buzz For The Office Premiere 

Mar 22, 2005, By Amy Johannes

ABC Launches Desperate Housewives Sweeps 

Mar 22, 2005

Dreyer's Dishes Up Block Parties 

Mar 17, 2005

American Airlines' Rewards Storytelling 

Mar 16, 2005, By Amy Johannes

Big Idea Cooks Up VeggieTales Promos with Applebee's, Tyson Foods 

Mar 16, 2005, By Amy Johannes