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Arby's Campaign Shows Fast Food Difference 

Mar 23, 2005, By Amy Johannes

NBC Builds Online Buzz For The Office Premiere 

Mar 22, 2005, By Amy Johannes

ABC Launches Desperate Housewives Sweeps 

Mar 22, 2005

Dreyer's Dishes Up Block Parties 

Mar 17, 2005

American Airlines' Rewards Storytelling 

Mar 16, 2005, By Amy Johannes

Big Idea Cooks Up VeggieTales Promos with Applebee's, Tyson Foods 

Mar 16, 2005, By Amy Johannes

Yahoo Offers Fantasy Players MLB Job 

Mar 16, 2005, By Tim Parry

Scott's, Home Depot Launch RoundUp with Sweeps 

Mar 16, 2005

Wisconsin Cheese Instant-Win Touts $1.6 million in Prizes 

Mar 15, 2005

Baskin-Robbins Touts New Non-Ice Cream Beverage, Contest 

Mar 15, 2005

Kodak Builds Customers for Prints with NASCAR 

Mar 15, 2005

Wrigley Revives Doublemint Twins with Contest 

Mar 10, 2005, By Betsy Spethmann

Lincoln Mercury and 7 UP Finalists to Square Off for $1 Million 

Mar 10, 2005

P&G Tunes Up Spring Break Offer 

Mar 10, 2005, By Betsy Spethmann

Ashlee Simpson Shows Off ThermaSilk Hairdos on Tour 

Mar 10, 2005, By Patricia Odell

Matchbox Offers Buried Treasure Sweeps 

Mar 10, 2005

Robots The Movie brings $150 million in Promotional Tie-ins 

Mar 9, 2005, By Amy Johannes

Strawberry Shortcake Sweetens New Line With Sweeps 

Mar 9, 2005, By Amy Johannes

Mott's and The Wiggles Tour Ties with Retail Promos 

Mar 9, 2005

Whirlpool, Reba Tour Again for Habitat 

Mar 9, 2005, By Betsy Spethmann

Starz! Offers 'Movie Star Sweepstakes' 

Mar 8, 2005, By Amy Johannes

Mattel Hits Primetime With American Idol Barbie 

Mar 3, 2005, By Amy Johannes

Subaru Dangles SUV Through Sweeps 

Mar 3, 2005, By Tim Parry

Thrifty Giving Away Free Car Rentals 

Mar 3, 2005, By Tim Parry

UPN Creates Buzz Around America's Next Top Model 

Mar 1, 2005, By Amy Johannes

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