Lego Hosts Ornament-building in Mills Malls
The Lego Co. teams with mall developer Mills Corp. for a holiday
promo that launches Nov. 29 with a "Build an Ornament" fundraiser to
benefit Habitat for Humanity. For a $1 donation, kids can build an
ornament out of Legos for display in the Santa's Village display in
Mills' malls through yearend.
A national sweeps supports, dangling a grand-prize family trip to
Legoland Park in Carlsbad, CA. Billund, Denmark-based Lego also will
lease kiosks in 15 Mills malls to showcase products year-round.
Arlington, VA-based Mills has 25 malls nationally.
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