Nov 3, 2004 6:15 AM, PROMO Xtra
Mexico Takes a Road Trip North
The Mexico Tourism Board tempts U.S. and Canadian residents with a November tour of four northern cities.
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| Mexico brings its beach north |
Each truck will tour for 20 days to high-traffic areas throughout each city. Ryan Partnership, Chicago, and the board's Hispanic agency of record, Miami-based TV Promo International, handle the tour.
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