Kahlua, Russell Stover Team Up for Valentine's Promo

To honor a day full of love and remembrance, Kahlua and Russell Stover are renewing an instant-coupon offer to consumers who give sweet gifts of indulgence—chocolate and coffee liqueur.

Kahlua and Russel Stover partner for Valentine promo

Consumers who buy one bottle of Kahlua (750 ml or larger) and one box of Russell Stover chocolates (one pound or larger) will receive a $5 mail-in rebate coupon. The mail-in rebate is open to consumers in Kansas, Louisiana, Michigan, Missouri, Nebraska, Ohio, West Virginia and Indiana.

Consumers in states that allow instant coupons, including Arizona, California, Florida, Illinois, Wyoming, Kentucky, Wisconsin, New Mexico and Nevada will receive $3 off their store purchase.

In addition to the money-back offer, the coupon also features the Kahlua White Russian recipe, which includes a Russell Stover chocolate as a Valentine garnish.

The promotion, which targets men and women ages 30 to 44, runs through February in drug stores and grocery chains nationwide.

P-O-P materials, including shelf talkers, case cards and floor displays support.

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