Honda Civic Dives in with Adult Swim, Music Tour 

Sep 28, 2005

MTV Licenses Warner Music Catalog for Wireless Content 

Sep 27, 2005

Twentieth Television Puts $8 Million Toward Bernie Mac Promo 

Sep 15, 2005, By Amy Johannes

Allstate Serenades Hispanics, African-Americans 

Sep 15, 2005

Pepsi-Cola Gives Away Xbox 360 Every 10 Minutes 

Aug 31, 2005

The Weather Channel Teams With Little Debbie For On-Pack Promo 

Aug 31, 2005, By Amy Johannes

NCH Aligns With Pinpoint for Coupon Security 

Aug 31, 2005

NCH Marketing Services has formed an alliance with Pinpoint Data to jointly market and deliver coupon security services that help companies better protect their coupon investments. Under the deal, Pinpoint becomes NCH's designated supplier for coupon coding and verification services....

Levi Strauss Adds Art to Brand 

Aug 30, 2005

Wal-Mart, Diageo Partner to Promote Liquor 

Aug 18, 2005

Pepsi Offers First Pitch at World Series Game Via Walgreens 

Aug 3, 2005

Coca-Cola Extends Olympic Deal Through 2020 

Aug 2, 2005

Johnson & Johnson Signs "Historic" Olympic Deals 

Jul 28, 2005

Nelly Inks Deal With Reebok 

Jul 27, 2005

Bank of America Gets Hall of Fame Deal 

Jul 26, 2005

Fantastic Four Garners Over $100 MM in Promos 

Jul 7, 2005, By Amy Johannes

Celebs Deliver for Amazon on Tenth Birthday 

Jul 7, 2005

Blockbuster Plays Ball With MLB In-Store 

Jul 7, 2005

HSN, Dreyers/Edy's Serve Up Birthday Celebration 

Jul 5, 2005, By Amy Johannes

TBS Teams With Baskin-Robbins on Pair of Sweeps 

Jun 29, 2005, By Tim Parry

Live From the Licensing Show: Ebony Markets Licensed Products 

Jun 23, 2005

JetBlue, American Express Partner For Loyalty Card 

Jun 22, 2005

Little Debbie Ties to Baseball, Rockwell 

Jun 16, 2005

Regal Entertainment Offering Branded Concession Carry Trays 

Jun 15, 2005

Lacrosse League Signs Championship Game Sponsors 

May 12, 2005, By Tim Parry

Dick's Signs Three-Year Deal with Pittsburgh Pirates 

May 12, 2005