NASCAR Rejects Diageo as Sponsor 

Jun 28, 2004

Matsui and Mets Sign With MassMutual 

Jun 28, 2004, By Tim Parry

Ashley Judd to Represent New Estée Lauder Brand 

Jun 28, 2004

GameWorks Gives Away Free Comic Books 

Jun 28, 2004

Birmingham Fans Getting Free Plungers 

Jun 28, 2004

Rock Financial Resigns With Detroit Pistons 

Jun 23, 2004

FOX, MLB Says This One Counts 

Jun 23, 2004

Bacardi Buys Grey Goose Vodka 

Jun 22, 2004

Investment Group Buys Loews Cineplex for $1.46 Billion 

Jun 22, 2004

Simon Buys Outlet Malls for $4.9 Billion 

Jun 21, 2004, By Betsy Spethmann

AT&T Brings Text Messaging to McDonald's and Kellogg's 

Jun 21, 2004

Blockbuster and MasterCard Join Up for Movie Pass Program 

Jun 21, 2004

Taco Bell Signs with MLB 

Jun 21, 2004, By Tim Parry

Yahoo! And HP Giving Away Hummers 

Jun 17, 2004

Sears Signs Multi-Million Deal With Home Design Guru 

Jun 17, 2004

Ford Gets Naming Rights to FedExForum Garage 

Jun 17, 2004, By Tim Parry

Dasani Teams with Lance Armstrong 

Jun 17, 2004

General Nutrition Centers Takes a Hike 

Jun 17, 2004

Lunds Changes Carry-Out Recipe 

Jun 17, 2004, By Betsy Spethmann

Discovery Networks Sponsors Armstrong's Pro Cycling Team 

Jun 16, 2004, By Lorin Cipolla

P&G Strikes Deal with the Tom Joyner Morning Show 

Jun 16, 2004

Kraft Adopts South Beach Diet Name 

Jun 16, 2004

May Buys Marshall Field's for $3.2 Billion 

Jun 16, 2004

Williams Sisters Go Active With McDonald's 

Jun 16, 2004

NY Comptroller Rejects Lucrative Snapple Deal Following Audit 

Mar 23, 2004, By Patricia Odell

After a lengthy investigation, New York City Comptroller William Thompson has rejected the $126 million contract naming Snapple as the exclusive beverage...