McDonald’s Hypes Monopoly Game with Early Push
McDonald’s Corp. is back once again with its popular Monopoly game offering millions of prizes. But this year, it’s creating early buzz around it with a pre-promotion sweepstakes...
Upper Deck Issues VP Candidate Parody Cards
Upper Deck is issuing its latest set of political parody cards with caricatures later this week of vice presidential candidates Sen. Joseph Biden and Gov. Sarah Palin in special baseball card editions...
Thrifty Runs 50th Anniversary Gas Card Sweeps
Thrifty Car Rental is running a gas card sweepstakes online this month to pump up it’s the 50 year anniversary....
Hostess to Visit Sweeps Contestants Homes on Halloween Night
In a play on Publisher’s Clearing House’s Prize Patrol, reps from Hostess will visit the homes of some of its sweepstakes contestants on Halloween to dish out $1 million to one winner...
Doritos Offers $1 Million for Homemade Super Bowl Ad
Frito-Lay’s Doritos brand is once again turning to consumer-generated content for its Super Bowl advertising effort...
Burger King Calls for Votes in Oreo Dessert Promotion
Burger King Corp. is wrapping up a monthly-long promotion around its BK Oreo Sundae Shake, which asks customers to decide whether the dessert is a sundae or shake for a chance to win instant prizes...
Pug to Star as New Face for Alpo
It’s a face only a pet lover can appreciate....
MTV2, Time Warner Team Up for Rock Battle NYC
MTV2 and Time Warner are partners in a search for a New York City band to be the opening act of the Rock Band Live Tour in Newark later this fall...
Jelly Belly Names Illinois Man Winner of Flavor Contest
Jelly Belly has crowned an Illinois man the winner of its flavor contest for his suggestion of an acai berry-flavored jellybean...
Gillette Offers Fans a Shot at Young Guns NASCAR Tour
Gillette will give NASCAR fans a chance to compete in a customized driving school led by its six “Gillette Young Guns” drivers...
Los Angeles Man Wins Unilever Video Contest
The results are in, and a Los Angeles man has been voted the winner in Unilever’s Klondike national video contest...
DirecTV Runs Contest to Name ‘Ultimate Displaced Fan’
DirecTV is looking to drive interest in its National Football League Sunday Ticket subscription deal for out-of-market games with a contest to identify the “Ultimate Displaced Fan” ...
Krazy Glue Rolls out Video Contest
Instant Krazy Glue is looking for some consumer ingenuity as part of an online video contest that asks people to create commercials that best showcase its product...
Tostitos Runs College Football Tailgating Contest
Tostitos is running a national contest to name America’s top college football tailgaters, offering a trip to the Tostitos Fiesta Bowl as the grand prize...
Eagle Snacks Returns to Store Aisles with Sweeps
Eagle Snacks is making a comeback to grocery store aisles, and is running a sweepstakes to celebrate its snack foods...
Kroger, Nestlé Purina Sponsor Contest, TV Special
The Kroger Co. has teamed up with Nestlé Purina to run a contest and TV special that focuses on ways people and pets improve each other’s quality of life...
Gillette Runs College Football ‘GameFace’ Play
Gillette is giving college football fans a chance to put on a game face for their favorite team, with the winner scoring ...
Motorola, Sprint Team on Gas Giveaway
Mobile phone maker Motorola and wireless carrier Nextel are offering to give new customers the fuel to travel and the phones they need to call home once they get there...
Newcastle Import to Bring Some Yanks to Britain
Newcastle Brown Ale, which leads the imported ale category in the U.S., wants to bring four lucky colonists back to the home country for some rock and roll next year...
American Eagle Hosts Jonas Brothers Concert, Sweeps
American Eagle Outfitters’ new kids’ brand, 77kids, is leveraging entertainment to promote a new apparel line by hosting a concert with the Jonas Brothers in Novembe...
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