GAMES, CONTESTS & SWEEPS NEWS

It's like the devil on one shoulder and the angel on the other. Newcastle Brown Ale's latest sweepstakes feature one prize "that gets you into trouble and one prize that gets you out of trouble". ...

Kissables Looks for On-Air Jinglers

Jul 31, 2006, By Patricia Odell

Hershey's Kissables is hitting the airways with a contest asking consumers to call into local radio stations and sing the Kissables jingle. ...

Time Warner Touts Speed Via TNT Racing Series

Jul 30, 2006, By Amy Johannes

Time Warner Cable is rolling out a new sweepstakes to promote its super speed digital cable, Internet and phone services tied to NASCAR Nextel Cup Racing that will send a winner and guest right to the action. ...

Old Navy Names New Canine Mascot

Jul 28, 2006

Old Navy has found its latest spokesdog star in the form of a shaggy, free-spirited canine named Paco from Venice Beach, CA. ...

Lassie Pet Contest Goes to the Dogs

Jul 27, 2006, By Amy Johannes

Lassie Pet Products is on the hunt for a new best friend to appear on packages of its new Lassie Natural Way dog food and is giving consumers a chance to let their pets shine. ...

Lap Top Design Contest Draws Hundreds of Contestants

Jul 27, 2006

Laptop Design USA was looking for a few good computer geeks to create a unique design for the cover of a lap top computer. ...

Gift Cards Take on New Appeal—Celebrities

Jul 26, 2006, By Amy Johannes

Gift giving is about to become a little more personal thanks to a new breed of gift cards and pre-paid cards that taps the appeal of celebrities. ...

Hilton, Discovery Team For Kids' Summer Premiums

Jul 26, 2006, By Amy Johannes

Hilton Hotels and Discovery Kids Channel have partnered for a new promotion to satisfy the pickiest consumer—kids. The hotel chain and the cable TV network are giving its youngest guests special treatment with a promotion that doles out a summer vacation package filled with goodies. ...