Honey Bunch of Oats Launches Instant-Win Game
Kraft Foods is out with an instant-win game that offers its top winners a chance to commute to work in style via limousine....
Hershey Runs Cash for Gas On-Pack Promo
The Hershey Co.’s Payday and Skor brands have launched an on-pack promotion, which offer the chance to win cash for free gasoline....
Hampton Hotels Push Olympic Sponsorship with Instant-Win Game
Hampton Hotels are promoting its sponsorship of the 2008 Olympic Games with an instant-win game....
McDonald's Celebrates Big Mac Anniversary with Song Contest
The Big Mac is 40. To celebrate, McDonald’s is out with a contest asking people to submit their best remix of the well-known jingle played in the ad campaigns for the sandwich....
Welcome to Moe’s—Now Build Your Lunch
Tex-Mex restaurant chain Moe’s Southwest Grill is offering fans a “Passport to Adventure” sweepstakes game and an online opportunity to hone their burrito-building skills....
Bissell Contest Looks for Best Pet Athlete in Show
Dogs and cats can now get something from the home vacuum cleaner besides the fright of their lives. ...
Pretzel Time, Pretzelmaker Roll Out Video Contest
Pretzel Time and Pretzelmaker are staging a video contest in hopes of crowning the Pretzel Dog as the new summertime snack of choice over a traditional hot dog....
MLB Pinch Hits for Ortiz in ‘Call Your Shot’ Contest
Major League Baseball has settled a brouhaha about Red Sox slugger David Ortiz doing a Babe Ruth impersonation in a home run contest preceding this year’s All-Star game at Yankee Stadium....
Meow Mix Returns to Prime Time with Game Show
Meow Mix is making a comeback to TV, this time with its very own game show. And it’s searching for some cats and their owners to sit in as contestants....
Hostess 100-Calorie Packs Pushes 'Mamma Mia'
Hostess is partnering with Universal Pictures to promote the July 18 release of “Mamma Mia” with an on-pack game offering the chance to a VIP trip to Las Vegas...
Dippin’ Dots Ties Sweeps to New Line Cinema Flick
Dippin’ Dots is hyping up the upcoming release of New Line Cinema’s “Journey to the Center of the Earth” with an online sweepstakes....
Popeyes Names Denver Man Contest Winner
Popeyes Chicken & Biscuits has named a Denver man the winner of its recent consumer-generated video contest, which asked customers to show their love of the brand...
Hershey Runs Sweeps Tied to Batman Movie
The Hershey Co. is offering a Batman-themed motorcycle as the grand prize in a sweepstakes aimed at hyping the imminent return of the masked crusader to the big screen...
Klondike Renews Ad Campaign with $100,000 Video Contest
Unilever USA is bringing back its popular Klondike Bar ad campaign with a twist that invites people to upload videos to show what lengths they would take for the frozen treat...
IHOP Celebrates 50 Years with Road Trip
International House of Pancakes (IHOP) is teaming up with Minor League Baseball to celebrate its upcoming 50th birthday via a cross-country summer road tour....
McMahon Makes Million Dollar Pitch for WWE Viewers
World Wrestling Entertainment, Inc. honcho Vince McMahon is looking to draw a few more viewers to “WWE Raw” with a weekly $1 million giveaway during the USA Network show....
New York State Pushes Tourism with Film Competition
New York officials are searching for filmmakers of all backgrounds to create videos explaining why they love the state in a short film competition....
Vespa Drives “Get Smart” Sweeps with Subway
When Maxwell Smart and Agent 99 wheel away from danger on a silver Vespa LX 150 in “Get Smart,” the scene will likely spark an impulse among some viewers to hop on one those sleek Italian scooters themselves...
A Pose Like Captain Morgan Could Win a Party with Hugh Hefner
Diageo’s Captain Morgan rum brand has launched a second version of its “Ultimate Pose Off” competition...
Hillary Fans Design Thousands of T-Shirts
Hillary fans have proven time and again their unwavering support for the first female contender for president....
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