Icehouse Lets Superfans Taste Bobble Head GloryIcehouse beer is giving armchair quarterbacks a chance to attend any sporting event in the U.S. in the coming year and see their own face bouncing on a personalized bobble head doll.... AA Uses Sweeps to Educate CustomersAmerican Airlines has introduced an online sweeps to create awareness of its recently enhanced booking tool. ... Gillette Pushes Razor in Video ContestBy: By Patricia Odell Gillette is challenging college football fans to get their ‘game face’ on in a new promotion to push its Fusion Power razor. ... Bank of America Runs Contest for NASCAR Grand MarshalThe Bank of America is offering NASCAR fans a shot at being Honorary Grand Marshal at its upcoming sponsored race in Charlotte, N.C. ... Nissan, Hanes Join ESPN College Football TourNissan and Hanes are hitting the road as co-sponsors of the ESPN Gridiron Blowout Tour, a college campus tailgate excursion expected to draw 1 million fans. ... Gardenburger Hunts for ‘Real Man’ Via ContestWholesome and Hearty Foods Co. has launched an online contest to find a ‘real man’ to promote its meatless products. ... Most Obsessed Renter to Collect $20,000 from Apartments.comApartments.com, the nation’s largest online listing service for rental residences, has announced three finalists in its search for the most stuff-obsessed renter in the nation. ... Whole Foods Rewards Loyalty with Trip to Australia; Seeks New SubscribersBy: By Patricia Odell Subscribers to Whole Foods e-newsletter are getting the chance to experience gastronomic delights down under.... Best Western Revs NASACR Loyalty PackageBy: By Brian Quinton Customers who register for Best Western’s NASCAR-themed loyalty program will earn a chance to attend a NASCAR race—one entry for every night they spend in a Best Western lodging, through Oct. 6... Live from Promo Live: Dairy Queen Builds Loyalty with Innovative PromotionsBy: By Amy Johannes Dairy Queen has a loyal customer base. But the company isn’t taking it for granted.... Hampton Hotels Holds College Football SweepsBy: By Richard Tedesco Hampton Inn & Suites is incenting college football fans with a shot at season tickets when they book a room online... XM Radio Takes a Wild Online RideSatellite radio provider XM Radio has just launched its largest consumer campaign to date, an integrated sweepstakes and interactive campaign targeting online car researchers in the hope of convincing them to make satellite radio another factor in their purchase decision.... Marshalls Boosts Shoe Store with Stilletto TourBy: By Amy Johannes Marshalls is hitting the road in a red Stilletto vehicle to spread the word about its new its Shoe MegaShop, the newly redesigned shoe department. Teams of Shoe Divas dressed in bathrobes and wearing the high heels are traveling to five cities handing out branded shoeshine mitts, which contain game pieces. Each game piece can be redeemed in-store for a chance to win prizes, including $1,000 shopping sprees. ... Krispy Kreme, Magazine Launch Recipe ContestKrispy Kreme Doughnuts Inc. is teaming up with Taste of the South magazine to search out new Krispy Kreme dessert recipes for a chance to win a cookware prize pack.... Canon Renews NFL Sponsorship and Photo ContestCanon USA has extended its sponsorship deal with the National Football League as the league’s official camera through 2010.... Alltel Gives Amateur QBs A Pass At $100,000Alltel Wireless is offering college and pro football fans a shot at $100,000 in a group passing competition... KFC, Taco Bell, Pepsi Team Up on Philadelphia Eagles SweepsKFC, Taco Bell and Pepsi are triple teaming to run a Philadelphia Eagles sweepstakes with a grand prize of 2008 season tickets.... Homewood Suites Debuts Winning Contest Billboard AdsBy: By Amy Johannes Homewood Suites is giving three contest winners their 15 minutes of fame on an electronic billboard in New York City’s Times Square.... Scion Runs ‘Craft My Ride’ ContestScion is sponsoring a contest for amateur artists to customize hand-made accessories for one of its vehicles for a chance to win a 2008 Scion xD five-door subcompact.... Quaker Teams with ‘Curb’ Star to Launch Smart Heart ChallengeThe Quaker Oatmeal Co. is using a little star power to encourage people to improve their heart health.... |
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