First Hispanic Campaign Debuts for Nestlé Pure Life
Nestlé Waters North America has signed a two-year partnership with Cristina Saralegui, an internationally acclaimed Hispanic television personality....
Chicken of the Sea Launches Jingle Contest
Chicken of the Sea International is looking for a few good lyricists to create a new verse for the company’s famous jingle—with a twist...
Jewelry Sweepstakes Hypes Hallmark Channel Movie
Hallmark Channel is looking to build buzz about an upcoming original movie starring Jane Seymour with a sweepstakes giving away gems from a Kay Jewelers collection designed by the actress...
Build-A-Bear Rolls out Back-to-School Sweeps
Build-A-Bear Workshop is getting kids ready to go back to school with a sweepstakes and in-store giveaways....
Simon Malls Rolls Out Olympic-Themed Gift Cards
Simon Property Group is out with an interactive gift card designed to bring a piece of Olympic fever to shoppers...
Novamex Offers Vegas Trip with Southwest Airlines
Novamex, distributor of Los Refrescos de Mexico, is running a sweepstakes for a trip to Las Vegas on Southwest Airlines....
Hawthorn Suites Offers Trip to Orlando
Hawthorn Suites has kicked off an interactive instant-win game and sweepstakes offering the chance to win an Orlando, FL, vacation...
Taste of Home Magazine Launches Recipe Contest
Cooking magazine Taste of Home is out with contest searching for the “best recipes” for a chance to compete for $25,000...
Robber Turned Rapper Shares Spotlight with Big Mac Chant Winner
McDonald’s “Big Mac Chant Off,” looking for the best user performance of the classic “Two all-beef patties” jingle, has found its winner. But one of the runners-up is grabbing some of the headlines around the promotion: for having held up a McDonald’s back in 1994....
Borders Sweeps Teaches About New Web Site
Borders recently overhauled its Web site and is teaching people about the changes with a new sweepstakes....
Borders Sweeps Teaches About New Web Site
Borders recently overhauled its Web site and is teaching people about the changes with a new sweepstakes....
Samsung Joins the Olympic Promo Pack
Samsung Mobile is catching a ride on the Olympics wave with an online scavenger hunt for gold medals that has a $100,000 grand prize at the finish line....
McDonald’s Seeks Votes for Crew Talent Contest
McDonald’s is looking for customer feedback to help choose the winner in its employee Olympic video contest....
Kmart Gets Kids to Create Ads
Kmart is giving teens a shot at 15 minutes of fame as part of a back-to-school effort with a contest that asks them to create a commercial showing off their style....
Staples Teams with Bed Bath & Beyond for College Sweeps
Staples, Inc. is out with a back-to-school campaign targeting college students....
Mars Snack Food Pushes Combos with Sweeps
Mars Snackfoods is promoting its Combos Snacks brand with an instant-win game and online sweepstakes offering the chance to win a “mancation,” or all-man vacation, to next year’s Daytona 500....
Best Western Fuels Hotel Stays with Gift Card Giveaway
Best Western International has teamed up with the Disney Channel movie “Camp Rock” to launch a travel card promotion designed to incent hotel stays during the summer...
Boru Bar Band Promo Does an Encore
Castle Brands, makers of Boru Vodka, is getting set to launch the second annual “Defend the Bar Band” local music competition, offering $10,000 in music equipment to the winning indie band...
Bounty Celebrates Father, Daughter Bond with Contest
Procter & Gamble’s Bounty paper towels brand is out with a national contest in search of dads and daughters who best show that special father/daughter bond....
New York Life Steps into Consumer-Generated Content
The New York Life Insurance Co. has launched an online contest asking visitors to create ads using the company’s blue box logos. ...
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