Apr 8, 2008 6:01 AM, PROMO Xtra, By Amy Johannes
Bermuda Tourism Department, JetBlue Team for Sweeps
The Bermuda Department of Tourism Bermuda has teamed up with JetBlue to launch a contest offering a chance to win a trip to the island.
In the “Feel the Love” contest, entrants share their favorite Bermuda memory by describing how they fell in love with Bermuda by submitting a short essay and images to http://www.bermudatourism.com/feel_the_love through May 31.
An in-house panel will determine the winning entries, which will be judged on originality, humor, poignancy and love of Bermuda.
Four grand prize trips will be awarded in four categories: family, sport and adventure, rejuvenation and romance.
On the site, visitors can click on an interactive map of Bermuda to navigate and read through people’s memories. One entry, from Peggi and Tony from Ellicott City, MD, described a honeymoon trip to the island.
“It was a perfect, stress free wedding,” the entry reads. “We have such fond memories—the people we met couldn’t have been friendlier it was a wonderful way to start our new lives together. Now almost 9 years later we have 2 children and hope to come back to Bermuda one day soon to show them where we were married and how beautiful the island truly is!”
So far, more than 75 entries have been submitted for the contest. Online marketing supports it.
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