Cigna Runs Essay Contest for Road Race Entry
Cigna is conducting an essay contest to energize interest in its August road race in Falmouth, MA....
DIY Video Contest Draws 55,000 Entries
The DIY Network, Scripps-Howard’s home project cable channel, said a promotion built on user-generated video and a chance to win a special Burt Reynolds edition Pontiac Trans Am resulted in more than 55,000 submissions in less than eight weeks...
Scholastic Promotes “Golden Compass” Series with Online Chat
Scholastic Media will host a live online chat today with Dakota Blue Richards, the 12-year-old star of the movie “The Golden Compass,” filmed from the first volume of a trilogy by children’s author Philip Pullman and published in the U.S. by Scholastic...
Freestyle Links With Loop’d Network
Lifestyle and action sports watchmaker Freestyle is pushing a contest on Loop’d Network, offering aspiring extreme athletes a yearlong sponsorship...
Doritos Pares Super Bowl Contest Entries to 10
Frito-Lay is asking people to vote for their favorite song in the latest version of its Super Bowl contest...
Hallmark Launches Online Voting in Card Contest
Hallmark is seeking votes for the top creation in its first card competition tied to (Product) Red....
HarperCollins, Coffee Co. Team for Packaging Deal
Just in time for the holidays, HarperCollins has teamed up with Leaves-N-Beans Roasting Co. in a packaging deal to promote paperback books with bags of coffee....
Office Depot Runs Snow Globe Game
Office Depot is out with an interactive holiday promotion that offers the chance to win daily prizes, including computers, digital cameras and gift cards....
Gillette Runs Sweeps With Golfing Grand Prize
Gillette is running a sweepstakes offering a private lesson with golf coach Hank Haney as the grand prize....
Jelly Belly Names Recipe Contest Winner
Jelly Belly has named a computer expert as the top winner in its Recipe Game...
Wrigleyhoops.com Hypes NBA Sponsorship
The Wm Wrigley Co. is pumping up its NBA sponsorship through contests on a newly launched Web site....
Lifetime TV Promotes Puerto Rico Film with Sweeps
The Puerto Rico Tourism Co. and Lifetime Television are promoting a new film set in Puerto Rico, with a trip to the island....
Old Navy Offers $10,000 in Game
Old Navy is giving people a chance to win money to buy items on their holiday wish list....
Taco Bell Offers BCS Tix via Sweeps
Taco Bell is making itself a player in the Bowl Championship Series with a sweepstakes offering tickets to the championship match-up and three other bowl games....
State Farm Runs Pro Bowl Sweeps
In its second season as presenting sponsor of the NFL Pro Bowl, State Farm is running a sweeps to prod interest in the post-season game....
Kraft Puts Rachael Ray Sweeps on 62 Million Nabisco Boxes
Kraft Foods is once again partnering with celebrity chef Rachael Ray for an on-pack holiday promotion for its Nabisco cracker line....
Papa John’s Runs Sweeps for Bowl Game Trip
Papa John’s is pushing fan interest in its upcoming self-titled college football bowl game with a contest to send two people to the game....
KFC Launches Holiday Photo, Video Contest
To add some levity to the often stressful holiday season, KFC is searching out the best festive decorations as part of an online contest. ...
Diamond “Clarity” Sweepstakes Brands Smirnoff
Smirnoff is reinforcing its “Discover Clarity” message this holiday season with a national sweepstakes in which 10 customers will each be chosen to receive a $10,000 diamond....
Land O'Frost First Contest to Holiday DVD
Land O’Frost is running its first contest with Twentieth Century Fox Home Entertainment for a holiday contest that gets people thinking about their most miraculous holiday memories....
ESPN Zone Expands Ultimate Couch Potato Contest
Extreme couch potato enthusiasts will have another competitive venue to demonstrate their skills when ESPN Zone expands its annual Ultimate Couch Potato contest to its New York location on New Year’s Day....
Papa John’s Runs Sweeps for Bowl Game Trip
Papa John’s is pushing fan interest in its upcoming self-titled college football bowl game with a contest to send two fans to the game....
Modell’s Uses Sweeps to Build Database
Modell’s Sporting Goods is running a sweepstakes for a spring training trip with a novel teammate spin to build its customer database....
Gap Casting Call Nets Over 800,000 Entries
Gap has narrowed down its search for baby and kid models to represent its brand, and is asking customers for their help to choose the winners....
NBA Relaunches NBAStore.com with Sweepstakes
The National Basketball Association is offering fans a shot at sweepstakes prizes to support the relaunch of its online store NBAStore.com....
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