Nationwide Forms Team to Extend Its PGA Presence
Nationwide has drafted a team of golf rookies to extend its title sponsorship of the PGA’s 2006 Nationwide Tour. ...
Hyatt to Film Webisodes at its Properties Starring Consumers
Hyatt Resorts is promoting several of its destinations through Webisodes it plans to create with help from some everyday families....
Dr Pepper Stages Major Entertainment Event in NYC
Dr Pepper is branding an entertainment event that puts a musical band in a bubble as they cut a new album....
Dreyer’s Fields Workplace Contest
Wouldn’t work be more fun with ice cream? That’s the premise behind Dreyer’s contest for new Dibs ice cream snacks. The online contest gives Dreyer’s a subtle way to sample Dibs in 350 offices. ...
Starz Salutes Spider-Man 3 Via Sweeps, Marathon
Movie network Starz Entertainment is celebrating the upcoming release of Columbia Pictures’ “Spider-Man 3” with exclusive content and a sweepstakes offering the chance to win a 40-inch TV....
Milk Makers Scout Student Bodies
The Milk Mustache folks are looking below the lips with a school-based contest to find the healthiest “student bodies.”...
Elizabeth Arden Promotes New Britney Scent with Contest
Elizabeth Arden is supporting the launch of Britney Spear’s most recent fragrance with a contest....
AOL to Link Dollar Bills to Online Game
AOL is planning to debut an online game next year that will let players compete for a chance to turn dollar bills into $1 million....
Crowne Plaza Tees Off with PGA Sponsorship, Sweeps
Crowne Plaza Hotels & Resorts is giving golf fans the chance to play like a pro....
Marvel Sweeps Offers Walk-On Movie Role
Marvel Entertainment is giving consumers a new reason to go to the movies. The company's has launched a sweepstakes awarding a grand-prize of a walk-on role in an upcoming Marvel movie. ...
Citizens Banks' NASCAR Tie Drives Checking Account Biz
Citizens Bank is out with a sweepstakes to encourage people to open a checking account. The promotion ties to the bank’s sponsorship of a NASCAR race, titled the NASCAR Nextel Cup Series Citizens Bank 400 race, on June 17. ...
Disney Enhances DVD Rewards Program with Movie Tie-in
Buena Visa Worldwide Home Entertainment has added a new incentive to its Disney Movie Rewards program....
Microsoft Launches Xbox TV Series Contest
Microsoft is letting fans take a crack a producing their very own TV show on the Xbox Live network under a new contest. ...
Heinz Serves Up Ad Contest
Heinz Ketchup is getting consumer fingerprints all over its advertising. H.J. Heinz Co. broke an ad contest yesterday for its flagship brand, inviting consumers to submit videos for its Top This TV Challenge ...
Turbo Tax Rap Contest Draws Hundreds of Videos
A Brooklyn, NY, man is giving taxes a good rap for a nice prize....
Mother’s Day Contest Kicks Off at Gather.com
Gather.com has tied with a host of top brands in a writing competition to celebrate Mother’s Day....
Consumers Pick Kettle Chips Flavor
Kettle Foods will bow Island Jerk potato chips this summer because consumers said so....
Got Milk? Now Get the Glass
The folks who brought us the catchphrase “got milk?” are serving up a new contest that raises the stakes on the possibility of a world without milk....
Passion Fragrance Teams with Daytime Soap
Elizabeth Taylor's Passion fragrance is giving daytime soap opera fans a taste of a star's life with an online sweepstakes offering a walk-on role on NBC's Passions show....
AVP Draws New Sponsor After $37MM Bid
Professional volleyball has drawn some big fans in the past two weeks: a brand sponsor, and new owners....
Heinz Puts Kids’ Art on 200 Million Ketchup Packs
H.J. Heinz Co. is giving 12 kids their 15 minutes of fame in school cafeterias this spring....
Denny's Targets College Kids with Late-Night Campaign
Denny’s is testing a new campaign targeting the college crowd to promote its late-night menu and service. ...
XM, MLB Team for Marketing Promo
XM Radio is teaming up with Major League Baseball to let fans send personalized messages from some of baseball’s greatest players to plug the upcoming season....
Unilever Hypes NASCAR via Blog
Unilever has launched a corporate blog starring its NASCAR team, the Ultimate Chargers, and nine “ultimate” Unilever brands....
Pepsi Sweeps Lets Consumer Design 500 Million Cans
Pepsi is getting consumers' creative juices flowing with an online contest that asks people to design a new look for its cans....
«Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 Next»
