Promo Sourcebook

Miller Lite eBay Auction Offers Face Time with Quarterback Dan Pastorini

Bidding is underway on eBay for one bidder to have a former Texas Oilers quarterback come to their home to serve up ice-cold Miller Lite and take in part of a Sunday NFL game.

Article Tools


Most Popular Articles

In support of its Beer Run ads, Miller Lite is auctioning off former Texas Oilers quarterback Dan Pastorini to be a personal beer runner, the company said. He will arrive at the highest bidders house at halftime during the Dec. 4 Texas vs. Ravens game to deliver food and cold Miller Lite beer. He will stay to watch the second half of the game and also bring along the Miller Models, branded apparel, autographed memorabilia and surprise guests.

The bidding, which started at $50, began Nov. 27 and ends Dec. 2 at noon. Yesterday morning the bidding had reached $117.50. The money from the auction will benefit Impact Player Partners!


Acceptable Use Policy
blog comments powered by Disqus



E-Newsletters

Sign up to receive our newsletters today!

COMMUNITY Thoughts and opinions from PROMO editors & columnists.

Blog: Promotions

Back to Top