Jul 1, 2005 12:00 PM

In our coverage of the PROMO 100, the following items require correction: Saatchi & Saatchi X ranks No. 48, not No. 90. Its estimated revenues for 2004 and 2002 were transposed in our calculations. Its 2004 net revenues were $18,768,134, up 80% from 2002, not a 44% decline. It ranked No. 37 in revenue and No. 23 in growth; estimated net revs per employee were $126,811 for 2004. Eventive Marketing ranks No. 54, not No. 57. Its revenues for 2004 and 2002 were transposed in our calculations. Eventive had 2004 net revs of $6,198,000, up 77%, not 73%. Net revs per employee were $206,600. GEM Group net revs per employee were miscalculated because PROMO used worldwide staff figures and U.S. net revenues. The agency's net revs per employee are $149,359 for the U.S., and $101,466 worldwide. EastWest Creative ranked No. 32 this year, not No. 63, as stated in the overview.

DON'T MISS AN ISSUE! PROMO Magazine provides insights into using promotion marketing as strategic, measurable component of an overall marketing mix. DON'T MISS OUT on "how-to" information on strategies and tactics successful marketers use to improve product sales and brand image. Renew your subscription Subscribe to the magazine Sign up for email newsletters

A panel of professionals answers your questions. Submit your questions.
		Michael McKelvie Gift Cards and Reward Cards
		Bob Bell Tie-in Partnerships
		Dave Hunt Rebates
		Bruce Hollander Sweepstakes
		Joel Parent Interactive
		Become an Expert More Info