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Mar 11, 2008 6:02 AM, PROMO Xtra, By Patricia Odell

US Concepts President Moves to CEO of Iris North America

Iris North America, a division of integrated marketing company Iris Worldwide has hired Bradford Bryen as CEO for its North American offices.

His job will be to lead the growth of Iris North America.

Most recently, Bryen, 48, worked as president for US Concepts. He is credited with growing the promotion agency into one of the largest in the United States.

London-based Iris North America’s clients include Sony Ericsson, Coca-Cola, Shell, adidas and ING.

“Brad Bryen is a proven successful agency leader with the track record we need to make our mark here in North America,” said Stewart Shanley, co-CEO of Iris Worldwide, in a statement. “I am certain that Brad’s unique blend of abilities will soon catapult iris to becoming the leading marketing company in the United States.”

Established in 1999, iris Worldwide employs more than 450 people and has offices across Europe, North America and Asia .

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