Mars Names Sue Golden VP and GM 

Shopper marketing agency Mars Advertising has promoted Sue Golden to vice president and general manager for its Chicago and Cincinnati offices. ...

Draftfcb New York Lays Off 47 

The New York office of direct marketing agency Draftfcb earlier this week laid off 47 employees, or about 2% of its staff....

LeadDog Marketing Opens Environmentally Conscious Division 

LeadDog Marketing Group has opened a new division focusing on socially and environmentally conscious brands....

Jack Morton Promotes Montero to Director of LA Office 

Experiential marketing agency Jack Morton Worldwide has promoted Luis Montero to vice president and managing director of the Los Angles office...

Wunderman Buys Digital Agency Designkitchen 

Wunderman has acquired Designkitchen, a digital and interactive marketing agency in the Chicago area, to help build its North American digital services....

Westin Hotels Hires Davie Brown Entertainment 

Starwood Hotels & Resorts has retained marketing consultancy Davie Brown Entertainment to lead all entertainment initiatives for its Westin Hotels & Resorts brand....

TracyLocke and Harrah’s End Relationship 

TracyLocke and Harrah’s Entertainment have ended their nearly 10-year relationship....

Davie Brown Entertainment Teams with Westin Hotels 

Starwood Hotels & Resorts has retained marketing consultancy Davie Brown Entertainment to lead all entertainment initiatives within film, television and industry influence outreach for its Westin Hotels & Resorts brand....

Heineken Taps G2, Dieste as Lead Promo Agencies 

Beer importer Heineken USA has moved all promotional responsibilities for its Dutch and Mexican beer portfolios to WPP agency G2 Worldwide and Dieste Harmel & partners, respectively....

CoActive Buys Mktgpartners 

Integrated marketing firm CoActive Marketing Group has completed its acquisition of privately held agency mktgpartners. Financial terms of the acquisition were not disclosed....

IPG Hopes for Holistic Web Help from Interactive Agency Huge 

Interpublic Group revealed that it is placing a huge bet on the importance of digital marketing—with the purchase of a majority stake in interactive agency Huge, which creates Web sites and Web-based businesses for clients...

Ogilvy Boosts Marketing with Three New Hires 

Ogilvy North America, the largest unit of The Ogilvy Group, has hired three executives to expand its marketing expertise....

Lang to Head Digitas, Kenny to Lead Digital for Publicis 

Digitas US CEO Laura Lang will get a more global view from her office window as she steps up to become CEO of the worldwide Digitas agency and its 21 offices in eight countries....

Ipsh Hires VP Client Service for New LA Office 

Ipsh, the wireless marketing brand of The Marketing Arm, has hired Tania Mulry as vice president for client service for the agency's new office in Los Angeles....

Mystery Box Widget to Get Facebook Players Guessing 

An interactive promotion launched by agency Lowe New York for a global client hopes to become a hot potato for Facebook members—in a good way....

Octagon Hires Neidl as Group Director for Multicultural Marketing 

Octagon has named Matt Neidl to the position of group director of its multicultural marketing division. ...

Marketing Arm Wins AOR for GameStop 

GameStop Corp., the world’s largest video game and entertainment software retailer, has named The Marketing Arm as its promotions agency of record....

TXU Energy Names TracyLocke AOR 

Following a competitive review, TXU Energy has named TracyLocke as its agency of record....

Draftfcb Is Big Tempo Winner for “Body by Milk” 

Integrated marketing agency Draftfcb was the big winner at this year’s annual Tempo awards presented by the Chicago Association of Direct Marketers, walking away with 25 of the 113 campaign-related awards presented, including nine first-place trophies....

Davie Brown Wins Work for Hyundai Genesis  

Hyundai Motor America has hired entertainment marketing consultancy Davie Brown Entertainment to lead its entertainment initiatives for the 2009 Hyundai Genesis....

«Previous 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Next»

Special Report on Email

Get the E-mail Credit You Deserve


Executive summary:
How important is it that your e-mail campaigns get white listed? Well, look at it this way: How important is it that your messages get delivered?
Download the full report

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AGENCY NEWS

AGENCY NEWS

Lor Gold Moves to TimeZoneOne 

TimeZoneOne has hired Lor Gold as global chief creative officer to head the agency’s creative philosophy, approach and product for international clients...

Former Relay Exec Opens Experiential Shop 

The former executive vice president at Relay Worldwide, Pete Kelly, has opened his own shop, situ8, an experiential marketing company...

Moroch Boosts Agency with New Hires 

Advertising agency Moroch Partners has promoted two people and added eight new faces to its agency...

Greifer Leaves Digitas for CEO Post 

Steve Greifer has left Digitas to take the helm of HoneyShed LLC, a Web based enterprise, owned by Publicis Groupe, Promo has learned...

Garbarini to Lead Creative at G2 Interactive 

Marc Garbarini has been appointed executive creative director at digital marketing agency G2 Interactive, a member of the WPP holding company...

RedPeg Marketing Names Martin Codd as Head of Production 

RedPeg Marketing has hired Martin Codd to lead its production department...

Wunderman Links In With Social Media Analytics  

Wunderman has partnered with social media analytics firm Visible Technologies...

Companies Establishing In-House Ad Agencies: ANA Survey 

When the Association of National Advertisers asked its members whether they had established in-house ad agencies, 42% said yes...

Integer Group Debuts New Retail and Digital Practice 

The Integer Group has launched a new practice called Digitail...

Chrysler Names Gail & Rice for Event Staffing 

Chrysler has named Gail & Rice, a brand communications and experiential marketing agency, to provide auto show staffing and other event services. The deal includes the Chrysler, Jeep and Dodge brands. ...

Draftfcb Hires Orlov as President of Europe/Middle East 

Draftfcb’s has hired Alexei Orlov as regional president for Europe/Middle East, which encompasses 28 offices in 20 countries...

Davie Brown Hires Director of Film 

Davie Brown Entertainment has named Farrah Louviere director of film...

CoActive Rebrands Under ‘Mktg’ 

CoActive Marketing Group, Inc. has changed its name to ‘mktg,’ playing off a portion of the name of the agency, mktgpartners, that it recently purchased...

CoActive Rebrands Under ‘Mktg’ 

CoActive Marketing Group, Inc. has changed its name to ‘mktg,’ playing off a portion of the name of the agency, mktgpartners, that it recently purchased...

Publicis Acquires Performics From Google 

Publicis Groupe will acquire the Performics search marketing business from Google. ...

Momentum Hires Leader for Retail and Shopper Marketing 

Momentum Worldwide has hired David Bonthrone as senior vice president of business leadership to head the company’s retail and shopper marketing discipline, a new position....

George P. Johnson Molded Olympic Pavilions for Lenovo, Bank of China  

The George P. Johnson Agency played a prominent role in designing exhibition areas for two of the most preeminent Chinese companies with pavilions in place for the Beijing Olympic Games: Lenovo and Bank of China...

Moroch Adds Five McDonald’s Co-ops to its Roster 

McDonald’s has named Moroch Partners as its agency of record for five additional co-ops, bringing the total number of co-ops it handles to 54....

Former SVP at Arc Moves to Trisect as CCO 

Trisect, a new consumer engagement agency, has hired Paul Kuzma as its chief creative officer, a new position...

Ogilvy CEO Shelley Lazarus Steps Down 

Shelley Lazarus, CEO of The Ogilvy Group, is stepping aside after more than a decade in the job....

1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 Next»

Special Report on Email

Get the E-mail Credit You Deserve


Executive summary:
How important is it that your e-mail campaigns get white listed? Well, look at it this way: How important is it that your messages get delivered?
Download the full report

Sponsored By:

Featured Webinar

Know your Customer - Grow your Business with Targeted Email Marketing


In an industry littered with competition and product variation, promotional suppliers, event marketers, agencies, and other promotional vendors need to re-evaluate the ways in which they collect data and communicate with potential customers. No longer are recipients tolerating irrelevant marketing materials, via email or any other medium. Sending relevant, targeted offers that they WANT to receive is essential in order to acquire new customers and grow your business.
Learn more now...

RESOURCES: Helping You Find Solutions

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COMMUNITY Thoughts and opinions from PROMO editors & columnists.

Blog: The Pro Shop

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Browse Back Issues

COMMUNITY Thoughts and opinions from PROMO editors & columnists.

Blog: The Pro Shop

Back to Top