InBev Picks TracyLocke as AOR

InBev USA has named TracyLocke promotional agency of record for beer brands Stella Artois, Beck's, Bass, Brahma and Rolling Rock, after a review.

Wilton, CT-based TracyLocke will handle on- and off-premise promos for the brands, including P-O-P and events.

The agency executed projects for Rolling Rock and Rock Green Light last year, and ran a joint promo with XM Satellite Radio for Rolling Rock early this year.

InBev is based in Norwalk, CT.

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