Seth Webb

Civic Entertainment Group has hired Seth Webb as director of special projects, a new position.

In his new role, Webb, heads up new-business initiatives and government-related projects. The position took effect Sept. 4.

Most recently, Webb worked for Gov. Rod R. Blagojevich in Illinois as a top advisor leading a variety of marketing, sponsorship and promotions initiatives. While there, he developed a corporate sponsorship program that included work with such brands as Walgreens, Best Western Hotels, ComEd and 21^st Century Insurance.

He was also instrumental in developing an exclusive, statewide beverage vending agreement with PepsiAmericas that generated $64 million over the 10-year contract, Civic said.

Webb has also worked for the New York Parks Department directing marketing and special events.