Octagon Hires VP for Music and Entertainment GroupBy: By Patricia Odell Octagon has hired marketing executive Chris Monaco as vice president of the agency’s music and entertainment group.... Arnold Hires SVP to Lead Smoking Control BrandsArnold Worldwide has named Scott Caristo senior vice president and group director in the business leadership group. ... Tim Hortons Names First CMOBy: By Amy Johannes Coffee and doughnut shop Tim Hortons Inc. has named Bill Moir as chief brand and marketing officer, a new post, the company said this week.... Ipsh Hires VP for New LA OfficeIpsh this week hired Brad Vettese as executive vice president and managing director for a new office opening on the west coast.... Eastwest Hires VPBy: By Patricia Odell Eastwest Marketing Group has hired Kimberly Orton as vice president, group account director. ... Trailer Park Taps Eiserman for CEO PostEntertainment marketing agency Trailer Park has named Rick Eiserman its CEO.... Digitas Promotes Nine ExecutivesBy: By Amy Johannes Digitas has promoted Barbara Goose to executive vice president of marketing.... Octagon Pushes NFL in the U.K.The National Football League appointed Octagon to help promote the sport and its business initiatives in the U.K.... Ryan Partnership Minneapolis Changes Name to RPM ConnectBy: By Patricia Odell Consumer promotion agency Ryan Partnership Minneapolis has changed its name to RPM Connect to better reflect the firm's expertise in retail and shopper marketing. ... ING Hires New CMOING has named Ann Glover as chief marketing officer for ING Americas operations.... Alloy Access Named AOR for RockportBy: By Patricia Odell Alloy Access, the urban and multicultural division of Alloy Media + Marketing, has been named agency of record for footwear maker The Rockport Co.... OgilvyAction to Handle Experiential and Consumer Promos for T.J. Maxx/MarshallsT.J. Maxx, the largest off-price retailer of apparel and home fashions in the U.S., and Marshalls, a leading off-price retailer in the U.S., have named OgilvyAction to handle experiential and consumer promotions.... Euro RSCG Names John Minnec Exec DirectorEuro RSCG Chicago has named John Minnec executive director, a new post. ... Grand Central Marketing Promotes Two, Hires OneBy: By Patricia Odell Grand Central Marketing has promoted two employees and has hired an account manager.... Moroch Hires Former Arnold VP for Multicultural MarketingBy: By Patricia Odell Moroch Partners has hired Eric Roberts as managing director, the former senior vice president and director of multicultural marketing for Arnold.... CoActive Creates CMO Post; Hires Frank DudleyBy: By Patricia Odell CoActive Marketing Group has hired Frank Dudley as chief marketing officer, a new position.... Zoom Gets Rights to Insite Bar NetworkOut-of-home ad network Zoom Media & Marketing said that it has signed an agreement to buy the Insite Advertising indoor media division of Alloy Media & Marketing.... Marketing Store Creates Relationship Marketing PostBy: By Patricia Odell The Marketing Store has hired Debra Walker-Ottinger as director of relationship marketing, a new post. ... RedPeg Raises $100,000-plus to Aid One of its OwnBy: By Patricia Odell RedPeg Marketing raised more than $100,000 last month to help fight cancer in the name of the daughter of the agency’s vice president and partner, Jeff Snyder.... US Concepts President Moves to CEO of Iris North AmericaBy: By Patricia Odell Iris North America, a division of integrated marketing company Iris Worldwide has hired Bradford Bryen as CEO for its North American offices. ... |
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Focus on TacticsEVENT MARKETINGNBC Stages Times Square Barbecue to Plug Summer LineupMercedes-Benz Plays Role in ‘Sex and the City’Samsung, Voig.com Crown NYC ‘Guitar Hero ChampFocus on TacticsINTERACTIVE MARKETINGAlltel Celebrates “My Circle” Anniversary with Reunion SweepCarvel Sets Fudgie the Whale to Mobile MarketingArizona Blue Cross Courts Hispanics with WebisodesLEGAL/REGULATORYLive from PMA: Marketers May Be Regulatory “Scapegoats” in Tough EconomyReebok to Pay $1 Million Fine for Lead Bracelet PremiumsAirborne Settles False Ad Lawsuit for $23.3 MillionPREMIUMS & INCENTIVESKraft Singles Celebrates Mother’s Day with Samples, Gift CouponsRecession RewardsCoalition Asks BK to Pull Toy Premiums |
