Account Watch

Polaroid Corp., Cambridge, MA, named Davidson Marketing, Chicago, to work on various promotional projects for cameras, film, and kids products.

MicroCap Financial Services.com, Inc., Santa Monica, CA, named Interactive Marketing, Inc., Manhattan Beach, CA, to create an integrated marketing strategy and explore strategic relationships and e-commerce opportunities.

SAI National, Inc., Cincinnati, named sales promotion agency of record for Cincinnati-based Media That Works, Inc.

PS Promotions, Inc., Chicago, named agency of record for Dairy Farmers of America, Inc., Springfield, MO.

Premiere Wine Merchants, a division of Remy Amerique, Inc., New York, named by Remy Amerique as exclusive importer and marketing agent for Tio Pepe Sherry in the US.

The Woolmark Co., New York City, named Opus Event Marketing, Richmond, VA, to produce a series of promotional events.