ACCOUNT ACTION JUNE 1999

After a rigorous review, Nabisco named six agencies for its $250 million below-the-line business, winnowing down a roster that had included 15 shops. Agencies selected for work on the Nabisco Biscuit Co., LifeSavers Co., and U.S. Foods Group businesses were: Alcone Marketing, Irvine, CA, Carlson Draddy and Ryan Partnership, both Westport, CT, Davidson Marketing, Chicago, T.J. Paul, Inc., Philadelphia, and Promotion Network, Dallas.

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