ON THE SPOTQ&A: Dockers VP Global Marketing on Reviving Flagging SalesLevis Strauss & Co. is taking a bold approach to reinvigorate its Dockers brand, specifically men's khaki pants, which has been in a slow decline for the last 10 to 15 years... |
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News from the WiresKraft Sells Pizza Biz, Sweetens Cadbury Offer : Kraft has inked a deal to sell its North American Pizza business to Nestlé for $3.7 billion. It plans to use the proceeds to improve its offer for Cadbury Ad Spending to Rise in 2010: NY Times New predictions call for an increase across the globe in ad spending next year. Sponsored Tweets Reach Friends: NY Times : Popular tweeters are receiving agreeing to send sponsored messages to their personal contacts in exchange for money. p> |
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